Abstract: E-services projects have been successfully implemented and adopted in many countries worldwide. China, one of the developing countries, has also been transitioning itself into this e-services structure. The success of such an effort depends not only on the support of the government but on citizens’ readiness to accept these services, also a central feature. For advanced nations, many studies classify citizens’ acceptance features of e-services, but for emerging countries, such research works are less; for China, where citizens’ adoption of e-services is actually stumpy as compared to developed countries, there are only few studies available in the Chinese context, and this research is aimed at addressing this gap. In this study about e-service adoption, among the available technology adoption models, a further modification in the original “Unified Theory of Acceptance and Use of Technology” (UTAUT) is suggested and used in order to check its credibility and validity in the Chinese context. This exploration is important in numerous ways and will guarantee the development of China by way of supporting e-services policymakers.

Keywords: e-services, older consumers, quality of life